Do I need a separate data warehouse for my Instagram data?

No. Definite includes a built-in lakehouse, so you don't need to pay for a separate warehouse like Snowflake, BigQuery, or Redshift. Your Instagram data syncs into open Parquet storage and is queried by a DuckDB-powered engine for high-performance analytics. Definite handles encrypted, persistent storage behind the scenes with enterprise-grade security, automatic syncing, and backups. You get lightning-fast queries, built-in business intelligence tools, and SOC 2 compliant security, all without the overhead or complexity of running a separate warehouse.

Can I analyze my Instagram data with other data sources?

Yes. Definite lets you connect and analyze data across all your tools: app databases, CRMs, marketing automation, analytics, and customer support platforms. Our built-in Sync Engine supports 500+ data sources, with options for daily, hourly, or near real-time syncs. You can select metrics and dimensions from your Instagram data alongside other sources to explore insights, build dashboards, and share results (no SQL needed, unless you want to). Or simply ask Fi, our AI analyst, to find answers, uncover patterns, and instantly create charts and reports for you.

Can Definite connect Instagram data to tools like Python, SQL, Google Sheets, or Slack?

Yes. Definite integrates seamlessly with the tools you already use. You can run Python scripts for advanced analysis, query your data directly with SQL, or sync results to Google Sheets and Slack for easy sharing. Data can be exported in CSV, Excel, or JSON, accessed via the Metrics API, or embedded directly into your product or internal dashboards. Definite makes it simple to connect, automate, and share insights wherever your team works.

How does Definite's AI actually work?

Definite includes Fi, our AI data analyst that understands your business data and speaks your language. Fi can explore your connected sources, write SQL, and build charts or dashboards in minutes, turning plain-English questions into real analysis. Under the hood, Fi uses Definite's semantic models and query engine to interpret context, generate accurate queries, and explain results clearly. The result: faster insights, fewer bottlenecks, and analytics that finally deliver ROI.

Can I use Definite for free?

Yes. Definite offers a free plan for qualifying startups that includes core analytics, dashboards, and AI insights: everything you need to get started. You can upgrade anytime for more data sources, faster syncs, and advanced automations.

Definite runs as a private deployment in your own cloud (AWS, GCP, Azure, or anywhere with Kubernetes); you keep control of data, compute, and networking. Explore private deployment →

Explore with AI

← All connectors/E-commerce

§ Connector

Instagram

Analyze your Instagram data with AI today.

Build dashboards, automate reports, and ask questions in plain English — all from your Instagram data, no complex infrastructure to maintain.

Watch the demo →Try it free

Have multiple Instagram accounts? Analytics across multiple Instagram accounts →

Want it to watch your Instagram data and act on its own? Meet the Instagram agent →

§ Live with

§ What you get

Everything Instagram exposes, modeled and queryable.

Extracts Instagram Business/Creator account data via the Instagram Graph API, including user profile details, media (posts, reels, and stories) with metadata, carousel children, and rich insights at both media and account levels. This enables analysis of content performance (impressions, reach, likes, comments, plays, saves, interactions), story engagement, and audience trends such as follower growth and online follower distribution over time.

Standard on every Definite connector

Sync cadence

Hourly or faster

CDC

Native where supported

Auth

OAuth / API key

Row-level security

Yes

Tables & streams

3 objects

◆Account

Represents an Instagram Business/Creator account with profile metadata and account-level insights; enables analysis of overall reach, impressions, profile interactions, and audience trends like follower growth and online follower activity over time.

customersales

◆Media

Represents feed content (posts and reels) with captions, engagement counts, and media metadata; supports analysis of content performance including impressions, reach, likes, comments, plays, saves, shares, and carousel child performance.

revenue_financemarketing

◆Story

Represents ephemeral stories with media details and story-specific interactions; enables analysis of story engagement such as impressions, reach, taps, exits, replies, and optimization of story performance over time.

marketingengagement

Authentication

Authenticates with an Instagram Graph API user access token you provide (from Meta/Facebook for Developers).

Requirements

Requires a Instagram account to connect.

§ How it works