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Instagram
§ Connector
Instagram

Connect Instagram to your Definite lakehouse in minutes.

Native sync with row-level security, CDC where supported, and hourly-or-faster freshness. Query it with SQL, build dashboards, or ask Fi.

Have multiple Instagram accounts? Analytics across multiple Instagram accounts →

§ What you get

Everything Instagram exposes, modeled and queryable.

Extracts Instagram Business/Creator account data via the Instagram Graph API, including user profile details, media (posts, reels, and stories) with metadata, carousel children, and rich insights at both media and account levels. This enables analysis of content performance (impressions, reach, likes, comments, plays, saves, interactions), story engagement, and audience trends such as follower growth and online follower distribution over time.

Sync cadence
Hourly or faster
CDC
Native where supported
Auth
OAuth / API key
Row-level security
Yes

Tables & streams

3 objects
Account

Represents an Instagram Business/Creator account with profile metadata and account-level insights; enables analysis of overall reach, impressions, profile interactions, and audience trends like follower growth and online follower activity over time.

Media

Represents feed content (posts and reels) with captions, engagement counts, and media metadata; supports analysis of content performance including impressions, reach, likes, comments, plays, saves, shares, and carousel child performance.

Story

Represents ephemeral stories with media details and story-specific interactions; enables analysis of story engagement such as impressions, reach, taps, exits, replies, and optimization of story performance over time.

Authentication

Authenticates with an Instagram Graph API user access token you provide (from Meta/Facebook for Developers).

Requirements

Requires a Instagram account to connect.

Analyze with Fi

Engagement metrics, follower demographics, and content performance.

§ How it works

Three steps. One afternoon.

01
Connect

Authenticate Instagram in a few clicks. OAuth, API key, or IAM role — we handle secrets and rotation.

definite connect instagram
02
Sync

We pull every stream into your lakehouse. CDC where the API supports it; full + incremental otherwise. Hourly-or-faster, row-level secure.

→ instagram.raw (synced hourly)
03
Query

SQL, dashboards, or ask Fi in plain English. Your Instagram data lives next to every other source — ready to join.

SELECT * FROM instagram.*
*
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