How Saturn shipped its data platform in two weeks.
One RevOps lead. No analytics engineer. No warehouse to staff, no data stack to assemble.
A data platform, not a hiring plan.
Saturn had clear product-market fit and great ARR. What they didn’t have was a data foundation, or any intention of building a team to stand one up. Antonio inherited RevOps four days before the first call with Definite.
Saturn had Series A funding, but Antonio didn’t want to spend his first quarter writing the job specs for a data team. He wanted answers, not headcount.
Metabase plugged directly into Attio meant a single deals table with 282+ columns. Every new attribute added three or four more. No data modeling == not sustainable.
GTM analytics was being stitched together from multiple sources. It worked, but it wasn’t a foundation. Antonio wanted a real platform underneath.
The orthodox answer is to buy a modern data stack (Fivetran, Redshift, etc.). Antonio knew that meant months of setup, and a hiring loop, before anyone got an answer.
“We had the budget for the modern data stack. I didn’t have the patience for it.”
Fi did the typing.
Antonio wanted something nimble he could pick up and go with. Instead of assembling Fivetran, Redshift, dbt, and a BI tool, he plugged Attio, Postgres, Mongo, Typeform, Stripe, Xero, and Google Workspace into Definite and started building.
Fi, Definite’s AI data agent, became Antonio’s building partner. He one-shots dashboards, iterates on semantic models, and debugs his own pipelines without filing tickets.
“I don’t want to have 7 sales calls. I want something nimble we can pick up and use today.”
One person built it. Then thirteen showed up.
Antonio shipped the first dashboards solo. The founders, the analysts, and the AEs followed. Within three weeks, the entire Saturn team was in Definite.
Definite didn’t box them into one BI tool’s chart types or colors. The same data layer powers internal dashboards, client-facing views, and the deck they share with investors. Their flagship dashboard was shared directly with investors within two weeks. Analysts picked up Fi and started building. When the team needs data, they go to Definite.
Five new viewers were added in the last week alone; the rollout to leadership, ops, and AEs is in motion.
“No one internally was expecting this level of polish.”
“It’s so easy to change and iterate. All the code is in one place and the agent can see it all.”
“This is just crazy how quick you guys have shipped features.”
Same-hour fixes, same-week features.
When Antonio asked for something, it shipped the same week. Often before he asked.
“Legend, thanks mate.”
A clean medallion, from day one.
Most companies Saturn's size are six months into picking vendors. Saturn chose to spend that time shipping instead. They chose wisely.
The same RevOps lead who would have spent a quarter waiting on a warehouse hire instead built the warehouse, the models, and the dashboards on top of it. Fi did the typing.
- →29 schemas in a clean medallion (raw → silver → gold) across 8 data sources
- →16+ active integrations: Attio, Postgres, Mongo, Typeform, Stripe, Cube, Slack, Granola, Claap, Google Workspace, Joiin, Xero, internal tools
- →Each integration set up in ~5 minutes, custom or prebuilt
- →106 docs and dashboards built in 22 days
- →Fi as a building partner across every dashboard
- →Data resident in europe-west2 (UK)
“I’m annoyed I didn’t find you guys earlier.”