Multi-Account Google Ads Reporting

Most teams are up and running in under 30 minutes. You connect your MCC once using four credentials (Developer Token, Client ID, Client Secret, and your MCC Customer ID). From there, all accounts under your MCC sync automatically — no per-account setup required. Full historical data typically backfills within a few hours depending on account volume.

New accounts added to your MCC are picked up automatically on the next sync. You don't need to reconnect or reconfigure anything. If you use brand mapping, you'll add one new row to your mapping table to standardize the name — and that's it.

Definite syncs all Google Ads data including currency information. You can normalize costs to a single currency (e.g., USD) using Stripe's balance transactions or manual exchange rate tables. Multi-currency accounts work out of the box — unlike Looker Studio, which shows $0 for cost data across accounts in different currencies.

Yes. Dashboards can be shared with teammates or embedded. You can also schedule automated reports to Slack or email, so clients and stakeholders get updates without logging in. If you're an agency, this means no more exporting to Google Slides every Monday morning.

Google Ads account names rarely match your Shopify store names or internal brand names. Definite's brand mapping lets you create a simple table that maps "MCC - Verde Home" to "Verde" once. Every dashboard, report, and AI query automatically uses your standardized names — no more broken spreadsheets when accounts get renamed.

No. Ask Fi questions in plain English — "Which brand has the highest ROAS?" or "Show me spend by account for the last 30 days." Get answers with charts instantly. If you have analysts who want SQL access, that works too. But it's not required for anyone on your team.