Connector Database / Facebook Ads
Analyze your Facebook Ads data with AI
Build interactive dashboards, generate automated reports, and unlock business intelligence insights from your Facebook Ads data with AI-powered assistant.
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Start with a question
Generate automated reports and business intelligence insights from your Facebook Ads data—as fast as you can ask them.
Build dashboards and data visualizations
Transform your conversation into dynamic data visualizations on an intuitive data canvas.
Integrate all your data
Unify your Facebook Ads data with DuckDB-powered data warehouse including Google Analytics, HubSpot, Zendesk and Google Sheets.
Available Facebook Ads Data
Extracts Facebook Ads marketing data: ad accounts, campaigns, ad sets, ads, creatives, images, videos, labels, custom audiences, custom conversions, and the Ads Insights reporting metrics. Enables performance analysis across spend, delivery, engagement, and conversions with flexible breakdowns and time aggregation.
Ad Account
Represents the billing and governance scope for advertising; used to analyze multi-campaign spend, pacing, currency impacts, and account-level performance rollups.
Campaign
Top-level marketing initiatives defining objective and budget; enables analysis of campaign performance, budget allocation, pacing, and goal attainment (e.g., ROAS, CPA).
Ad Set
Delivery configuration and targeting layer with schedules, bids, and audiences; supports analysis of targeting effectiveness, budget pacing, and placement/device outcomes.
Ad
Individual ad executions linked to creatives; used to measure creative-level delivery, CTR, CPC, CPA, and variation testing within ad sets.
Creative Asset
Creative definitions and media (images, videos) used by ads; enables creative performance analysis, message testing, and asset reuse tracking.
Audience
Custom audience segments used for targeting; supports analysis of audience size, retention, sourcing, and downstream performance by segment.
Conversion
Custom conversion definitions representing business outcomes; used for attribution and KPI calculation such as conversion volume, value, and recency.
Label
Tagging taxonomy applied across campaigns, ad sets, and ads; enables flexible grouping, filtering, and rollup reporting by themes or initiatives.
Ad Performance (Insights)
Aggregated delivery, engagement, cost, and conversion metrics with rich breakdowns and time ranges; powers KPI dashboards, cohort analysis, and attribution reporting across account, campaign, ad set, and ad levels.
Authentication Required
Uses a Facebook Marketing API access token (Bearer token) tied to your ad account to authenticate
Getting started with
Facebook Ads Analytics & Business Intelligence
Connect your Facebook Ads data
Connect to Facebook Ads once and automatically sync data to your centralized data warehouse for real-time reporting and analytics.
Build business intelligence models
Create automated reports, dashboards, and data visualizations with customizable business logic and AI-powered insights for consistent analytics across your organization.
Generate reports and insights
Create interactive dashboards, automated reports, and data visualizations with AI-powered business intelligence. Share live analytics and scheduled reporting with your team.
Want to see how easy it is to get started?
Facebook Ads usersDefinite
People love Definite because it lets you focus on what matters. Setting up your own data infrastructure doesn't make your beer taste better. Skip the tedium and start at analytics.
I was leading the efforts of setting up a business intelligence function. I was surprised how complex this all was to do even today. It's something that every tech company would need at some point but it hasn't been simplified. You need a whole team focused on building a data warehouse, setting up the right pipelines, and then integrating a BI tool on top.Definite wasn't only the answer to this problem, it tackled the next problem I knew I'd have as soon as the BI tool was ready — how do we get non-technical teams and people to learn and utilise such a tool.
Our analytics before Definite consisted of dozens of Excel sheets that took hours to update. Manual updates led to errors. Everyone questioned the accuracy of the numbers. Many people just stopped looking at the reports.After Definite, everything ran like clockwork.We immediately saved thousands of dollars per month in the time spent updating reports and have built strategies (e.g. improved ROI on ad spend, inventory management, etc.) on the data that will yield millions to our bottom line.
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