Is Definite a data warehouse for my Google Ads data?

Yes. Definite is your complete data warehouse for Google Ads data—no need to pay for Snowflake, BigQuery, or Databricks. Definite syncs your data into secure, managed infrastructure, powered by DuckDB for high-performance analytics. Definite handles encrypted, persistent storage behind the scenes with enterprise-grade security, automatic syncing, and backups. You get lightning-fast queries, built-in business intelligence tools, and SOC 2–compliant data residency options—all without the overhead or complexity of running a separate warehouse.

Can I analyze my Google Ads data with other data sources?

Yes. Definite lets you connect and analyze data across all your tools — from app databases and CRMs to marketing automation, analytics, and customer support platforms. Our built-in Sync Engine supports over 500+ data sources, with options for daily, hourly, or near real-time. Definite makes analysis easy. You can select metrics and dimensions from your Google Ads data alongside other sources to explore insights, build dashboards, and share results — no SQL needed (unless you want to). Or simply ask Fi, our AI analyst, to find answers, uncover patterns, and instantly create charts and reports for you.

Can Definite connect Google Ads data to tools like Python, SQL, Google Sheets, or Slack?

Yes. Definite integrates seamlessly with the tools you already use. You can run Python scripts for advanced analysis, query your data directly with SQL, or sync results to Google Sheets and Slack for easy sharing. Data can be exported in CSV, Excel, or JSON, accessed via the Metrics API, or embedded directly into your product or internal dashboards. Definite makes it simple to connect, automate, and share insights wherever your team works.

How does Definite's AI actually work?

Definite includes Fi, our AI data analyst that understands your business data and speaks your language. Fi can explore your connected sources, write SQL, and build charts or dashboards in minutes — turning plain-English questions into real analysis. Under the hood, Fi uses Definite's semantic models and query engine to interpret context, generate accurate queries, and explain results clearly. The result: faster insights, fewer bottlenecks, and analytics that finally deliver ROI.

Can I use Definite for free?

Yes. Definite offers a free plan for qualifying startups that includes core analytics, dashboards, and AI insights — everything you need to get started. You can upgrade anytime for more data sources, faster syncs, and advanced automations.

Explore with AI

← All connectors/Advertising

§ Connector · Popular

Google Ads

Analyze your Google Ads data with AI today.

Build dashboards, automate reports, and ask questions in plain English — all from your Google Ads data, no complex infrastructure to maintain.

Start analyzing Google Ads →Book a demo

Have multiple Google Ads accounts? Analytics across multiple Google Ads accounts →

§ Live with

§ What you get

Everything Google Ads exposes, modeled and queryable.

Extracts Google Ads account hierarchy and marketing performance data, including campaigns, ad groups, ads, budgets, audiences, keywords, search terms, placements, and geo/device/demographic breakdowns. Enables analysis of spend, impressions, clicks, CTR, CPC, conversions, and performance trends across accounts (including manager accounts and their linked customers).

Standard on every Definite connector

Sync cadence

Hourly or faster

CDC

Native where supported

Auth

OAuth / API key

Row-level security

Yes

Tables & streams

11 objects

◆Account

Google Ads customer and manager accounts used to map hierarchy and aggregate spend, impressions, clicks, and conversions across linked customers.

marketingrevenue_finance

◆Campaign

Top-level marketing initiatives within an account; enables analysis of budget utilization, CTR/CPC/CPA/ROAS, and performance trends over time.

marketingrevenue_finance

◆Ad Group

Targeting and bidding containers under campaigns; supports analysis of strategy performance by audience, keyword, and placement, and optimization testing.

marketing

◆Ad (Creative)

Individual ads and creative variants (search, display, video) used to measure creative effectiveness via CTR, conversion rate, and cost efficiency.

marketingengagement

◆Budget

Campaign or shared budgets that enable pacing, cap utilization, and spend versus target analysis.

marketingrevenue_finance

◆Keyword

Biddable search keywords with match types and quality signals used to assess coverage, CPC, CTR, and conversion performance.

marketing

◆Search Term

Actual user queries that triggered ads, used for query mining, negative keyword discovery, and performance by intent.

marketing

◆Audience

Remarketing and affinity segments applied at campaign or ad group level; enables segmentation performance and targeting optimization.

marketingcustomer

◆Placement

Websites, apps, and YouTube channels where ads served, supporting inventory quality and performance analysis for display and video.

marketing

◆Conversion Action

Defined goals such as purchases, signups, or calls that drive attribution, CVR, CPA/ROAS, and outcome reporting.

marketingrevenue_finance

◆Performance Segment

Device, geographic, and demographic breakdowns applied to metrics for bid adjustments and market insights.

marketing

Authentication

Connects to Google Ads using OAuth with your Google account (refresh token) and a required Google Ads developer token

Requirements

Requires a Google Ads account to connect.

Analyze with Fi

Campaign statistics, keyword performance, and conversion tracking.

Domainsmarketing

§ How it works

Three steps. One afternoon.

Connect

Authenticate Google Ads in a few clicks. OAuth, API key, or IAM role — we handle secrets and rotation.

definite connect google-ads

Sync

We pull every stream into your warehouse. CDC where the API supports it; full + incremental otherwise. Hourly-or-faster, row-level secure.

→ google ads.raw (synced hourly)

Query

SQL, dashboards, or ask Fi in plain English. Your Google Ads data lives next to every other source — ready to join.

SELECT * FROM google_ads.*

Don't see yours?

Any API becomes a Definite connector in minutes.

Build your own with the Definite SDK, or ask us — we add new connectors every week.

Request a connector →

§ Combine with your stack

Pair Google Ads with the rest of your data.

Join Google Ads with the rest of your data, then ask Fi questions across all of it.

Google Ads + Google Analytics

Or unify multiple Google Ads accounts →

§ Related connectors

More advertising sources.