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Magento
§ Connector
Magento

Analyze your Magento data with AI today.

Build dashboards, automate reports, and ask questions in plain English — all from your Magento data, no complex infrastructure to maintain.

Have multiple Magento accounts? Analytics across multiple Magento accounts →

Want it to watch your Magento data and act on its own? Meet the Magento agent →

§ Live with
§ What you get

Everything Magento exposes, modeled and queryable.

Extracts Magento Commerce storefront data including orders, invoices, credit memos, products and their attributes, categories, carts (quotes), inventory and stock status, coupons and sales rules, and multi-store configuration (websites, store groups, store views). This enables analysis of revenue and refunds, product performance, inventory levels and stockouts, promotion effectiveness, abandoned carts, and multi-store operations.

Standard on every Definite connector
Sync cadence
Hourly or faster
CDC
Native where supported
Auth
OAuth / API key
Row-level security
Yes

Tables & streams

10 objects
Order

Represents placed sales orders with customer, items, totals, shipping, and status. Enables analysis of GMV/revenue, AOV, order status flows, cohort performance, and fulfillment outcomes.

revenue_financecustomer
Invoice

Represents billed documents tied to orders with amounts and taxes. Supports analysis of invoiced vs. ordered revenue, payment capture timing, and financial reconciliation.

revenue_financesupport
Credit Memo

Represents refunds for orders or invoices, including refunded items and amounts. Enables refund rate tracking, net revenue calculations, and return analysis.

revenue_financeengagement
Cart (Quote)

Represents active and abandoned shopping carts with items, customer details, and checkout info. Used for funnel and abandonment analysis, recovery performance, and pre-purchase behavior insights.

revenue_financecustomer
Product

Represents catalog SKUs with attributes, pricing, media, and relationships. Enables product performance analysis (sales, AOV contribution), merchandising, pricing strategy, and attribute-based segmentation.

revenue_financesales
Inventory

Represents on-hand and sellable quantities by SKU, stock, and source. Supports stockout monitoring, days-of-supply, fulfillment readiness, and multi-source allocation analysis.

supportproduct
Category

Represents the product taxonomy and hierarchy. Enables category-level sales, conversion, and assortment performance reporting.

revenue_financesales
Promotion

Represents cart price rules and coupon codes with activation and usage controls. Used to measure promo lift, redemption rate, discount leakage, and campaign ROI.

revenue_financemarketing
Store

Represents the multi-store hierarchy and configuration (websites, store groups, store views) including locale, currency, and base URLs. Enables multi-store, regional, and localization slicing of KPIs and reporting.

engagementoperations
Customer

Represents buyers and shoppers inferred from orders and carts with associated details. Supports cohorting, CLV, repeat purchase rate, and segmentation for lifecycle and personalization analysis.

revenue_financecustomer
Authentication

Uses a Magento admin access token or your Magento username and password to obtain a bearer token

Requirements

Requires a Magento account to connect.

§ How it works

Three steps. One afternoon.

01
Connect

Authenticate Magento in a few clicks. OAuth, API key, or IAM role — we handle secrets and rotation.

definite connect magento
02
Sync

We pull every stream into your warehouse. CDC where the API supports it; full + incremental otherwise. Hourly-or-faster, row-level secure.

→ magento.raw (synced hourly)
03
Query

SQL, dashboards, or ask Fi in plain English. Your Magento data lives next to every other source — ready to join.

SELECT * FROM magento.*
See Magento data flowing in 30 minutes

We'll set up a live sync and answer your first questions — on the call.

Book a demo
*
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Any API becomes a Definite connector.

Build your own with the Definite SDK, or request it. Most go live in days.

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§ Combine with your stack

Pair Magento with the rest of your data.

Join Magento with the rest of your data, then ask Fi questions across all of it.

Your answer engine
is one afternoon away.

Book a 30-minute call and we'll answer your first questions live, with your own data.