All connectors/Marketing Automation
Eloqua
§ Connector
Eloqua

Connect Eloqua to your Definite lakehouse in minutes.

Native sync with row-level security, CDC where supported, and hourly-or-faster freshness. Query it with SQL, build dashboards, or ask Fi.

§ What you get

Everything Eloqua exposes, modeled and queryable.

Extracts Oracle Eloqua marketing data including account and contact profiles, email and web activity events (opens, clicks, sends, subscribes/unsubscribes, bouncebacks, web visits, page views, form submissions), custom object records, and marketing asset metadata (campaigns, emails, forms, external assets, email groups). Enables analysis of campaign performance, audience engagement, deliverability, website behavior, and lead/contact enrichment across Eloqua.

Sync cadence
Hourly or faster
CDC
Native where supported
Auth
OAuth / API key
Row-level security
Yes

Tables & streams

10 objects
Account

Company-level records for ABM and firmographic segmentation; enables account engagement rollups and analysis across related contacts and activities.

Contact

Person/lead profiles used for audience segmentation, lead scoring, enrichment, and lifecycle funnel analysis.

Engagement Event

Time-stamped behavioral events (email opens/clicks, web visits, form submissions) that power campaign performance, channel effectiveness, attribution, and conversion analytics.

Campaign

Marketing campaign assets and metadata used to organize outreach and measure reach, engagement, and influenced conversions.

Email

Email asset definitions and properties; enables content and deliverability analysis and engagement rollups at the email level.

Form

Form assets and definitions used for lead capture; supports conversion rate analysis and source/channel performance.

Visitor

Anonymous and known visitor records with last visit attributes; used for web traffic cohorts, recency/frequency, and visitor-to-contact conversion analysis.

Custom Object

User-defined datasets (e.g., product usage, subscriptions) that enrich contacts/accounts and enable custom KPIs and joins.

Email Subscription Group

Subscription category definitions for email programs; supports opt-in governance and analysis of audience reach and subscription health.

External Asset

Externally hosted assets tracked in Eloqua; enables asset inventory and mapping engagement back to offsite content.

Authentication

Connects securely to your Oracle Eloqua account using OAuth 2.0 with a refresh token (Client ID/Secret + Redirect URI)

Requirements

Requires a Eloqua account to connect.

Analyze with Fi

Operational data, performance metrics, and business insights.

§ How it works

Three steps. One afternoon.

01
Connect

Authenticate Eloqua in a few clicks. OAuth, API key, or IAM role — we handle secrets and rotation.

definite connect eloqua
02
Sync

We pull every stream into your lakehouse. CDC where the API supports it; full + incremental otherwise. Hourly-or-faster, row-level secure.

→ eloqua.raw (synced hourly)
03
Query

SQL, dashboards, or ask Fi in plain English. Your Eloqua data lives next to every other source — ready to join.

SELECT * FROM eloqua.*
*
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